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Shipping May 2009

Industry Leaders Reveal Their Virtual Assistant Business Secrets
A paperback by Pam Ivey and Kristy Pavlik

Table of Contents

• Let’s Get Acquainted!
• Managing Your Client’s Perceptions
• Contributor Spotlight: Lauren Pibworth
• Business &  Marketing Mindset
• Contributor Spotlight: Cindy Greenway
• Niche Your Way  to VA Success
• Contributor Spotlight: Pam Ivey
• Social Marketing Success
• Contributor Spotlight: Rebecca Zwar
• Internet Marketing & Search Engine  Optimization
• Contributor Spotlight: Anna Baron
• Online Business Manager
• Contributor Spotlight: Tina Forsyth
• The Multi-VA Business
• Contributor Spotlight: Michelle Jamison
• Systems for Success
• Contributor Spotlight: Kristi Pavlik
• Affiliate & Passive Income
• Contributor Spotlight: Erin Blaskie
• Bonus Chapter: Marketing Your VA Business with The Marketing Plan Queen
• Contributor Spotlight: Jody Gabourie
• Final Words…

ANNA BARON,
The Virtual Link

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JAIME LEE MANN,
Mann Made Copy

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Join Virtual Assistant turned Copywriter, Jaime Lee Mann, as she gives you excellent information that will help you strengthen your marketing message and attract your ideal clients by changing the words you use to represent yourself and your business. Visit Jaime's website at www.MannMadeCopy.com

Jaime Lee has written Visionary VAs: The Collection with Connie McVicker of Signature Worx, LLC, and an e-book entitled The Art of Follow Up, which helps virtual assistants follow up properly and thoroughly with potential clients. In 2007, Jaime Lee was awarded the Janet Jordan Achievement Award, an honor that recognizes a virtual assistant who has achieved great success within the first two years of business.

Basic Blogging for Beginners

Jump on the Blogosphere Bandwagon and Join the Hottest Web 2.0 Tool for Your Business Success!

Table of Contents

• Blogging in 21st Century: Introduction to Online Journaling

• How Can Online Blogging Be Profitable to Ordinary Individuals?

• How to Start Your Own Blog in Less than 15 Minutes

• Writing Content and Getting Constant Traffic to Your Blog

• Recommended Resources

• Recommended Reading

• All-in-One E-Commerce Solutions

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How To Write Well To Sell!

Establish a prosperous relationship with potential clients through effective sales writing.

Table of Contents

• How to Write with Words that Sell in Your Copy
• Using Words Effectively in Email Marketing Campaigns
• Using Sales Copy Effectively
• Using Psychological Triggers
• Writing Solo Ads
• Writing Classified Ads
• How to Use Sales Language

Article Marketing Success Guide

How to MAXIMIZE your online exposure through EXPERT use of Article Marketing

Table of Contents

• Article Marketing Explained
• The 4 Things ALL Articles Must Have
• How to Create an Outline For All of Your Articles
• 5 Easy Ways To Get Your Creative Juices Going
• What to Do Before Submitting To Article Directories
• Red Hot Tips To Get Your Articles Read
• Writing a Resource Box that Makes People Click
• If You Hate Writing Articles …

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Podcasting Secrets Unleashed!

How to Best Utilize the Power of the Podcast and Bring a Difference to Your Online Business!

Table of Contents

• Understanding the Podcasting Technology
• The Reason Behind the Podcasting Hype
• Why is Podcasting Beneficial to the Subscribers
• How Can Podcasting Be Used?
• Is Your Business Ready for Podcasting?
• Podcasting for Online Business.
• How to Record a Podcast
• Making a Video Podcast
• Podcasting Tools
• Must Have Podcasting Tools
• Audio Editor
• Flash Audio Player
• Stats Package
• RSS Reader
• Publishing Your Podcasts
• The Many Formats of Podcasts
• Different Ways of Using Podcasting Transcripts
• Promoting Your Podcasts
• Mistakes to Avoid While Podcasting
• The Do’s of Podcasting
• The Don’ts of Podcasting

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The Client Is King!

Maintaining Customer Relations and Why It's Vital to the Success of Your Business

Table of Contents

• Good Customer Relationship – Why is it Important?
• Understanding Your Customers
• How to Calculate Customer Lifetime Value
• How to Keep Your Customers Happy?
• How to Get Your Customers to Say ‘Wow!’
• Proven Methods of Customer Retention
• The Art of Customer Follow-up
• Loyalty Marketing Program
• Promotional Items to Enhance Customer Relations
• Handling Customer Complaints
• How to Deal with Difficult Customers
• Introducing the Seven Deadly Sins of Customer Service
• Detachment
• Inhospitality
• Rudeness
• Attitude
• Ignorance
• Inaccessibility
• Invalidation
• Customer Relationship Management (CRM) Software –The Benefits
• Choosing a CRM Program
• Customer Service over the Phone

Krista Green,
Krista Green International Inc.

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Get Noticed, Be Remembered: Creating a Personal Brand Strategy for Success

In this session, Krista Green, a leading expert on personal branding, will show you how to brand yourself, become a star and launch your business (or personal life) onto the fast track to success.

You’ll learn how to instantly communicate your values, personality, talents and unique skill set while transforming the way you lead your life. Whether you are trying to get ahead in business or in your personal life, Krista demonstrates with remarkable insight how professionals, entrepreneurs, media personalities and even parents can develop and control their own personal brands to influence the way others view them. Plus: Brand-enhancing secrets that celebrities use to become the “brand of choice”!

In this seminar, learn the secrets to building your own unforgettable personal brand strategy for success!

Cindy Greenway,
Victoria Business Solutions

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Understanding Your Client .... Do YOU Know what they DON'T know?

"I don't know what I don't know." is one of the most memorable statements I heard from a small business owner on a telelclass on how to boost business with a Virtual Assistant.

It took me a few weeks to fully understand what this person was telling me.  Do you fully understand?

Virtual Assistants assume their potential and current clients have a full understanding of:

• what a Virtual Assistant is
• why they need a VA
• how a Virtual Assistant can help them (including how to get started)
• how to delegate to a Virtual Assistant
• how to communicate with a Virtual Assistant 
• ... and much more.

The truth is, most small business owners have very little or NO idea how to work with a VA.   

In order to build a VA business and have successful and ongoing relationships with new and current clients, YOU, the Virtual Assistant, must tell your clients what they don't know.

Join me and I'll provide you with specific steps you can implement to fully understand your client and TELL them what they don't know.

Alicia Forest,
Client Abundance

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Creating Client Abundance in 21 Steps

Are you a Virtual Assistant or other solo professional who's frustrated and discouraged by your lack of clients, money and time?

What if you could work with only a handful of your Ideal Clients AND still make more money than if you were working with 10+ private clients?
What if you could sell your knowledge and expertise as information products to make more money while you sleep?
And what if you could take that information and share it with your clients, adding a huge benefit to them for working with you?

Join me to discover how you can enjoy the peace of mind, joy and freedom that comes from having an abundance of clients, money and time to truly enjoy your life. On this call, you'll learn the 6 simple steps to turn your business into an online profit-producer, from scratch and on a shoestring, while gaining more time and freedom in your life, faster and easier than you can imagine.
A few of the concepts we'll cover include:

• How creating a "Marketing & Product Funnel" gives you a roadmap to more clients and more money;
• 6 simple steps to creating passive income streams, quickly and effectively; and
• How serving instead of selling helps to build your business with integrity.

To learn more or sign up for Alicia's newsletter, visit www.clientabundance.com

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Build the Marketing Framework For Your VA Business

Do you have a marketing framework set up for your VA business?

Do you know what your core marketing strength is and how you should build your framework around it?

Whether you're a VA who is just starting out or who's been around awhile AND you're serious about getting results from your marketing, then please join Jody Gabourie The Small Business Marketing Coach, on this information-rich teleseminar.  You'll find out:

• what exactly is a marketing framework and why it’s so crucial for your success
• the different components you must have in your framework
• ideas and suggestions on what marketing tactics to use for your particular marketing strength
• what marketing strategies you can add to your marketing framework
• what you can start doing today to find and keep your most profitable clients

See you on this exciting teleseminar where you can learn all about creating a marketing framework that will help you and your VA business be a success!
Bonus 1: You’ll get a valuable worksheet to use during the call to start getting into action right now!
Bonus 2: Jody will also share a link to get a free copy of her ebook Your Marketing Mindset:  Is it Helping or Hurting You?

Kate Bacon,
Pier to Peer Coaching

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How to Design a VA Business to Fit Your Life

Kate Bacon speaks from her own personal experience about how she created a VA business niche working with clients with whom she shares core values and business ethics.  She will talk about how by starting from the premise that by becoming clear about how you want to life your life you can only then create a business to fit that plan.  Drawing on the work of Michael Gerber and the E-Myth concept she is able to help VAs design a successful business that fits their lives.

Outline:

• Kate’s own inspirational story of how her VA business developed and evolved over 5 years – and how she only works with clients she loves
• Inviting participants to look at the tasks they love to do, the people with whom they enjoy working as their starting point for getting clear about what they want their businesses to look like
• Outlining Michael Gerber’s E-Myth concept – the different skills/personalities required to run a successful business
• Taking participants through the “Primary Aim” exercise enabling them to start creating a plan for their life
• From the information thus gained assisting participants to create a blueprint for their ideal VA business

CVAN members Save 10% by using code:  CVAN101

The Virtual Assistant's Guide To The Multi-VA Business

Learn how to bring together a skilled and talented TEAM of VAs for your own business.  The Virtual Assistant’s Guide to the Multi-VA Business shares the little-know secrets of where to start and how to structure a multi-VA business; the roles and responsibilities of both the VAs and the business owner; How to find and hire the BEST team possible; How to successfully define and communicate your business to potential clients, and so much more.

The Virtual Assistant’s Guide to the Multi-VA Business will guide you step-by-step through ALL these challenges and shorten your learning curve by months. The Guide eliminates many of the potential hazards you could experience, so that you’ll reap the financial and personal rewards much sooner.

Master 25 “in-demand” skills in one of the hottest growth areas for VAs: Internet Marketing!

VAClassroom’s Internet Marketing VA Training Certification is specifically designed to:

• Provide you with cutting edge Internet Marketing Training that businesses need you to have right now.
• Increase your hourly wage rate and income potential by being able to offer specialized Internet Marketing support services.
• Reduce the time and hassle of trying to teach yourself, when you can access an Internet Marketing VA Training program that gives you everything you need to know!
• Build your client base at a much faster rate by offering “in-demand” Internet Marketing support services.

Access our Interactive Learning Environment, complete with over 50 streaming videos and demos, class discussion forums, live coaching and a comprehensive 70 page Internet Marketing resource guide. PLUS, receive 60 days FREE access to the VAClassroom VIP Membership Site.

Systems of a Successful VA

Whether you're a brand new  or “seasoned” VA,  the systems contained in this eBook will give you the tools needed to ensure you're the one running your business instead of your business running you!

This eBook is chock full of visuals, step-by-step directions, templates and added resources to guide you in creating systems that are unique to your VA practice. Generic template forms are included to help you fill in the gaps. 

By the time you are done, you can just print out the forms, and you will be ready to roll!  Not only will you have your systems documented, but you'll also gain a better understanding of how your business is running, what systems need to be tweaked, and even what to outsource yourself – now isn’t that a novel idea! :)